RAI
was founded in 1993 by Kevin Russell & Kelly Meeks. The
main goal: To provide Comprehensive Solutions to clients looking
for a full service company. Kevin & Kelly have over 25 years
of experience in computer technology, programming, product development,
sales, cross-promotion, publishing and operations management.
By combining their unique business expertise and vast computer,
design and software knowledge, clients are able to make informed
descisions with complete solutions. The Right Angle Team works
closely with the founders to insure quality project management
is given to individual, small business and corporate clients.
The
Ellis Island Museum: Getting back to our roots in
multimedia, Right Angle, Inc. recently built and installed
the software for the largest interactive experience at the
famous Ellis Island Museum. Just past the information booth,
visitors can choose from 5 touch screen monitors where they
can explore the history of the U.S. Census and see a wall-sized
population density map of over 200 ethnic groups.
WRNX and SAVE 30: WRNX This successful valley radio
station needed a makeover. First, we designed more color and
excitement into their website - after all, they are a rock
station! Then we added web applications so that listeners
could access info - like what's currently on the air - in
real time! We also made sure that two key services of the
station - the Listener Advisory Board, and the Save30 Store
- were front and center, and easy to navigate. Now, empowered
by our BackStage content management tools, WRNX playlists,
schedules, and commercial ventures are always up-to-date!
NexGen Vision: NexGen came to Right Angle with some
very exciting technology in ophthalmic lens production. They
are introducing a revolutionary, modular lens manufacturing
system for the most demanding optical laboratories and retail
chains. This and other new product introductions needed a web
identity - and strategy - to support marketing and expansion
efforts. The presentation required a clean, technical look for
their space-age products. Right Angle delivered the goods with
a stylish, colorful site complete with a tasteful Flash intro,
and the ability to manage their site in-house with BackStage
as their company grows!
Southworth Paper: Southworth has plenty of experience
in the paper business - They have 160 years experience in
the papermaking art! Not to rest on their laurels, they commissioned
us to modernize them with a complete web strategy. Southworth
is in the business of delivering positive impressions with
their fine business papers, and their website could do nothing
less! We added a consumer shopping environment complete with
detailed design and support information, and a behind-the-scenes
company clearinghouse for delivering corporate, sales, and
product information to all Southworth employees. This is what
an integrated Right Angle web strategy is all about Ð leveraging
the public infrastructure to communicate with consumers, dealers,
and employees all from one manageable source point Ð your
website!
This
site won us a place in Southworth history on their Wall of
Fame for the year's most successful project.
Essential Gear: Essential gear is a company with a
high-tech, outdoor feel to it. Their mission is to create
modern survival tools that will withstand the most demanding
use in extreme weather conditions. We designed them a custom
interface that gives real identity to the Essential Gear web
experience. And, we built them a shopping cart that's easy
for them to keep current with new products, and easy for buyers
to navigate. Once again, our Right Angle BackStage content
manager delivers in-house client control of their web business!
Amherst
History Museum: Here's an example of managing history
with the future! The Amherst History Museum, like any membership
organization, needs to keep its membership current. The public,
too! Using BackStage tools, the museum can keep everyone
informed with up-to-date info on tours, exhibits, and special
events. All done in-house with our modern, easy-to-use BackStage
content management system. Forward to the past!