Current
statistics show that over 80% of people using the web use search
engines (or search directories) to find web sites. And among that
group of people, the vast majority use one or more of the top
12 engines.
An
effective web site needs an effective search engine strategy.
To
assist in building your online business, Right Angle will visit
a multitude of key drivers in successful web marketing such
as:
- Search
Engines
- Directories
- Landing
Page
- Keyword
Buys
- Paid
Inclusion
- Ad
Copy
- Ad
Positioning
|
- Keyword
Research
- Site
Optimization
- Title
Tags
- Contextual
Ads
- Meta
Tags
- Link
Popularity
|
We
will work with your marketing department first and foremost to
define who your customer is. Then, suggest a variety of web marketing
options that could include affiliate programs, surveys,
email marketing strategies, special custom web applications, and
advanced web stat analysis.
Once
our advanced statistic package delivers the quality information
necessary to track true visitor behavior, we will then be asking
these questions regarding your site traffic:
Are
your visitors finding you with the search phrases
you expected?
Which
search engines and search phrases drive your desired
behavior (e.g. purchases, leads)?
What
do searchers do when they reach your site?
Are
you losing visitors along the way? If so, where?
What
percentage of visitors exit your site before converting?
|
We are
here to work with you for the long-term. Remember, while you are
working to get better search engine placement and more traffic to
your site, so is your competition. To stay on top, you need to be
smart, vigilant, and aware of the big picture.
|
Est.
1993 
